provides the qualitative input, while Digital Demand - D2©
provides the quantitative input.
is an international ﬁrm specialized
in Nation Branding and Place Branding. Today, the ﬁrm’s headquarters are based in
Madrid, Spain. Since 2003, Bloom Consulting
has developed Nation Brand, City Brand and
Place Brand strategies for clients across Africa, Europe, Latin America and the
annually publishes the Bloom Consulting
Country Brand Ranking© for
Trade and Tourism. The Ranking analyzes the brand performance of 180 Countries and
territories worldwide and proudly collaborates with the
World Economic Forum
as a data partner.
More information on Bloom Consulting
Digital Demand - D2©
is a Software that gathers and
analyzes the total amount of "searches" performed by global citizens worldwide
for any Country, Region or City. Speciﬁcally 1 - Business people, 2 - Foreign investors,
3 - Tourists, 4 - Workforce and 5 - General citizens. Therefore, this software measures
the appeal of any given Country, Region or City for Export, Investment, Tourism, Talent
or Prominence (general interest) purposes.
More information on Digital Demand - D2©